There are problems in the healing industry.

We’ve come to a place where image matters more than substance, services are more valuable than sovereignty, and shame overshadows authenticity.

The industry is steeped in toxic positivity. Popular healing trends get more attention than efficacy or safety, and your choices are more likely made in response to influencers and ad dollars than honest value. 

We also believe in the insane idea that we should all be more independent and able to solve our problems by ourselves. We’re either working much harder to feel good and live well, or desperately searching for someone or something to fix us.

These practices are hurting us individually and collectively.

It doesn't have to be this way. It's time for a change.

Be your own guru

You are your own Guru

It's time to stop giving away your power and sovereignty.

Authenticity is Messy

It's not Pinterest Perfect or IG Influencer-Worthy

Healing is messy too

Ugly crying, sweaty dance sessions, and trauma processing isn't always pretty.

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I'm Erica Jones and I'm ready for a change.

I’ve been a wellness practitioner, coach, and healer since 1999 and in that time I’ve seen so much beauty and brokenness in this field. There are many healing professionals who live and work with deep integrity, but the majority of them are suffering too. Far too many healers are hiding, stuck, and struggling (physically, emotionally, and financially) because they are also in need of healing and can’t show up as powerfully or consistently as they want to share their gifts in support of the collective.

This is hurting us all.

Families, practitioners, healers, and organizations are all suffering because individuals are suffering.